4 Quick Twitter Tips For Freelance Writers
2009 was a big year for online trends. Previous advances in Web 2.0 have brought significant changes to the way people interact over the internet, and with the internet itself. Social networking and social media platforms continue to grow and dominate web presence as more and more people are heading online. Actually, according to one Nielson rating, as much as two-thirds of the global online community visit social networking and blogging sites on a daily basis. Social media is actually the preferred way to transfer information these days, which continues to edge out e-mail as the most used form of communication in the world.
Among the most popular social networking apps is Twitter, a mircroblogging platform that allows you to communicate with many people at the same time. An ironically simple and minimalistic departure from the usually customizable networks that many people are used to, Twitter only allows 140 characters per message box, including spaces. Because of this limited interface, Twitter entries, called “Tweets,” have evolved into their own language, with networks growing into their own subculture of etiquette. As a freelance writer, this can help you hone your language in a unique, but modern way that was not available or necessary in recent past.
Although it may seem foreign and unnecessary, many people are using Twitter today to market their businesses. It is a great way to drive new traffic to your site, as you can constantly post updates to products or blogs that you provide. As a freelance writer, this is particular helpful because you should be creating new work all the time, and the only way to continue your success is to find more high-quality jobs who appreciate your particular style and energy. You can not only provide links to your new ideas and projects, but your previous work as well, especially anything that has garnered any success online. You can let prospective clients see how valuable you are.
Twitter is also a great way to connect with a particular group of people, say in your Freelance industry. You can trade stories or concerns about the market or clients you have worked and brainstorm ideas for new projects. In fact, many people are connecting on Twitter for the sole purpose of finding new job leads! Use the constant updates to find new links, resources, and tips on ways to improve your own situation.
The best way to optimize Twitter is to become a filter. Teach mini-lessons or give very specific advice on a topic and then redirect your followers to sites where they can find more information. Typically this will be your personal site or your blogging site, which is where you market products or services, and how you make your money. The more valuable your information, the more popular your site becomes and the more popular your site is, the greater your potential for success.
Finally, remember that Twitter is a “noisy” place. There are many people who tweet several times a day, and with hundreds of new members logging on daily it will continue to get louder and louder. You need to be sure that your content will grab attention without sounding like a sales pitch. People don’t mind self-promotion or even product promotion if it is attached to a worthwhile article. As long as you are authentic about who you are and what you do, you can be sure that you will generate more followers for a long and successful career.
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